by John Langley | Apr 4, 2017 | Ads, AdWords Management, Bing Ads, Google, Marketing, Structure, Uncategorized, Updates
If you were to believe most digital agencies, then they would say they never lose clients and everybody loves their agency. Yet clients leave and move around more than most agencies would like to admit. So, why do clients leave? From my own experience, one of the main...
by John Langley | Jul 8, 2016 | AdWords Management, Google, Marketing
Do you understand re-marketing – Think Again? Most of you will be aware of re-marketing or re-targeting. Effectively showing ads to potential customers after they leave a website. Its a great approach to brand wash and encourage them to return and convert....
by John Langley | Jun 1, 2016 | Business Coaching, Marketing
Ask any business owner, director or manager what they need in business and the answer is SALES. After all, if you have sales, you can solve all other business problems. With the UK manufacturing, construction and services slowing and the economic uncertainty over the...
by John Langley | May 12, 2016 | AdWords Management, Business Coaching, Google Shopping, Marketing
It’s been plaguing me for a while and its becoming increasingly more alarming. Why do agencies keep failing their clients? They try to deliver but they fail. Yesterday a call tracking service was pitching for our business – they proudly showed me how it...
by John Langley | Mar 31, 2016 | Facebook, Facebook Product Ads, Marketing, Social Media
What is a Custom Audience Custom Audiences allow you to categorize people into various groups. The grouping is determined by your requirements and these can be as simple as visitors to your website or a group segmented by their interests, behaviours, income, gender...