by Carly Pardoe | Jul 6, 2021 | Business, Google, Keywords, SEO, Website Optimisation
Core Web Vital Updates VS. Core Updates – What’s The Difference? The global pandemic has forced uncertainty, stress, and confusion upon everyone these past 12 months, but now as restrictions ease and normality returns, the general population can breathe a sigh...
by Carly Pardoe | Jun 25, 2021 | Google, Keywords, Marketing, SEO, Updates
Every year Google completes a core update to ‘improve’ their ranking processes for relevant user searches – don’t confuse this with the core web vital changes. This essentially means the goal posts are adjusted for businesses owners to be able to achieve...
by Carly Pardoe | Jun 17, 2021 | Ads, AdWords Management, Facebook, Facebook Product Ads, Google, Uncategorized
Last month has seen some quite juicy drama unfold between two major tech giants; Apple and Facebook. Both of which are no strangers to a healthy level of rivalry but this time it has appeared to cause much more of a kerfuffle amongst marketing professionals and...
by John Langley | Jan 15, 2020 | Ads, AdWords Management, Business, Google, Marketing
So we’re now a couple of weeks into 2020 and every year, we here in digital marketing make grand predictions for the year ahead. But I am always amazed at how many marketing experts don’t really see what is charging over the horizon towards us. Be it Artificial...
by John Langley | Aug 15, 2019 | Ads, Google, News
ARE YOU REALLY SPEAKING TO GOOGLE? We’re called by Google daily, and I bet you’ve had a call or two from them too. Yet, we have become suspicious about the quality of the advice given by our Google Strategists recently. We’re Google Premier Partners, so we get the...
