by John Langley | Jul 26, 2019 | Ads, Bidding and Budget, Marketing, Split Testing
So, you want to use Google Ads bidding strategies to boost your sales and save you time. You’ve probably heard of the term automation, but are you aware of all the automated bidding strategies available to you? Choosing the right bidding strategy for you depends on...
by John Langley | Apr 21, 2016 | Bidding and Budget, Business Coaching, Keywords, Split Testing, Structure
For a change I’m going to give you food for thought right off the bat with this blog post. Have you ever wondered whether your competitors are actually out there to make money? I know it sounds daft, but these are the economics of paid search and they will all...
by John Langley | Oct 14, 2014 | AdWords Management, AdWords Predictions, Bidding and Budget, Business Coaching, Google, Google Shopping, Split Testing, Updates
Click Convert has always been proud of the fact that we are industry leaders in the world of Google AdWords Management, Mentoring and Training. However these past few weeks we have been doing some training ourselves. As with all businesses we can’t afford to let the...
by John Langley | Jun 26, 2014 | Ads, AdWords Management, Business Coaching, Google, Split Testing, Structure
So our USA office has been open a month now and with some success we are already beginning to build a client base within the first month which comes with a sigh of relief. One thing that has come out of our learning’s of the first month is that the American people are...
by John Langley | Jun 13, 2014 | Ads, AdWords Management, AdWords Product Listing Ads, Google Shopping, Keywords, Quality Score, Split Testing, Structure, Updates
I’ve just spent weeks driving around France, Italy and Switzerland with friend’s enroute to and from the Monaco GP. I often find that I notice some trait or other that relates to business as I wander around. This trip was a particularly diverse one covering everything...
by John Langley | Mar 19, 2014 | Ads, AdWords Management, Bidding and Budget, Google, Google Shopping, Keywords, Quality Score, Split Testing, Updates
I know it’s been a couple of weeks since our last instalment but I can honestly say that by the looks of it my New Year’s businesses Resolutions are paying off. I’m two and half months in and already we’re only a few weeks away from opening Click Convert USA. By mid...
