by John Langley | Jul 8, 2016 | AdWords Management, Google, Marketing
Do you understand re-marketing – Think Again? Most of you will be aware of re-marketing or re-targeting. Effectively showing ads to potential customers after they leave a website. Its a great approach to brand wash and encourage them to return and convert....
by John Langley | May 8, 2016 | AdWords Product Listing Ads, Google, Google Shopping
Google Merchant Centre is the entrance to your shopping empire! This is the place where you house your products to be placed into Google Shopping. Google Merchant Centre is a tool designed for those selling products online. This tool allows you to upload the list of...
by John Langley | May 3, 2016 | Ads, Google, Google Shopping
If you’re checking your Merchant Centre today, you might notice a little message like this from Google about GTINs: Don’t panic! Click Convert are here to help! In 2015 Google began requiring Global Trade Item numbers (GTIN’s) for products from a...
by John Langley | Jan 27, 2015 | Ads, AdWords Management, Business Coaching, Google, Structure, Uncategorized
Keeping an eye on the news this week has given me more thoughts on how we all deal with our online paid search advertising. So this past week has seen a dramatic crash for the euro due to the Swiss National Bank’s decision to end its three-year policy of capping the...
by John Langley | Jan 7, 2015 | Ads, AdWords Predictions, Business Coaching, Google
So it seems just as quickly as they come the festivities soon go, it doesn’t feel like we have been off work for almost 2 weeks however now were a week into the New Year and its nose to the grindstone time again. We’ve launched a new site in the UK and the US will...
by John Langley | Dec 19, 2014 | Ads, AdWords Management, Google, Google HQ, Google Shopping, Structure, Updates
So on Monday the 15th December Click Convert’s senior Account Managers, Business Development Manager and I were invited to spend the day at Google’s HQ in Dublin, Ireland for a new business strategy meeting. Seeing a great opportunity to build our relationship further...