by John Langley | Jun 27, 2018 | Ads, AdWords Management, AdWords Predictions, Google, Google Shopping, Marketing, Updates
We are now fully in the midst of the 2018 world cup. It is now approaching the end of the group stages and England actually look like they’ve got a fighting chance of holding on, we may even be in it for the win! (I know I know). Well the sun is shining, I am in...
by John Langley | Jun 4, 2018 | Ads, AdWords Management, Google, Keywords, Marketing, Structure, Updates
This week Google has released a new feature to the AdWords Beta platform, called ‘Responsive Adverts’. This is the first major change to advert style since Expanded adverts were introduced in 2016. The new update allows AdWords users to expand their...
by John Langley | May 15, 2017 | Google, Marketing, News
Upon coming in the office this morning, I opened up AdWords just like any other day. A message appeared, informing me that there had been some changes to the Enhanced CPC bidding strategy. Instantly, the whole office gathered round to see what Google have been up to...
by John Langley | Apr 4, 2017 | Ads, AdWords Management, Bing Ads, Google, Marketing, Structure, Uncategorized, Updates
If you were to believe most digital agencies, then they would say they never lose clients and everybody loves their agency. Yet clients leave and move around more than most agencies would like to admit. So, why do clients leave? From my own experience, one of the main...
by John Langley | Mar 28, 2017 | AdWords Management, Bing Ads, Business Coaching, Google, Keywords, Updates
So, another week has gone by and we’ve just had our weekly team meeting. I know every business has them, (if you don’t then why not?) but, do you ardently stick to them? Now, I guarantee that at some point each and everyone one of your staff think “Oh no, not another...
by John Langley | Jul 27, 2016 | Ads, Google
If you’ve tried to make a new advert in your AdWords account today – you may have had a surprise! Google’s new expanded text ads that were announced in May have now been set live in the majority of advertisers accounts. The expanded text ads allow...