by John Langley | Aug 15, 2019 | Ads, Google, News
We’re called by Google daily, and I bet you’ve had a call or two from them too. Yet, we have become suspicious about the quality of the advice given by our Google Strategists recently. We’re Google Premier Partners, so we get the high-end support level, yet recently...
by John Langley | Jun 21, 2019 | Ads, Google, Keywords
Improving the quality of search traffic In Google Ads, the quality of traffic always outweighs the quantity. Generating high volumes of traffic and a high click-through-rate will cost, regardless of whether you achieve conversions. If you can generate quality traffic,...
by John Langley | Jun 13, 2019 | Ads, Google, Keywords
After what seems like years, I’ve made the decision to focus on our own marketing again here at Click Convert. We have been so focused on achieving results and on-boarding new customers that I forgot my own personal goal to help people understand digital marketing....
by John Langley | Jun 7, 2019 | Ads, Google, Keywords
On Monday, I began my first week at Click Convert. My role within the team is to create and update content. The team here really are experts in what they do, and they’re keen to share their knowledge. Together, we’ll be developing a host of helpful information...
by John Langley | Sep 3, 2018 | AdWords Management, Google, Google Shopping
Sorry it’s been a couple of weeks since I last touched base. If you’ve been following my other posts, you’ll remember that I’ve been working tirelessly with the team to re-position Click Convert as an agency that provides the best possible digital advertising...
by John Langley | Aug 17, 2018 | Ads, AdWords Management, Google, Marketing
Machine learning is the hot word on everyone’s lips. Artificial intelligence is something that’s been spoken about in science fiction folklore for years – and we’re finally coming to a point where we can benefit from it. Medically, the benefits are about to be...
