by John Langley | Jun 4, 2018 | Ads, AdWords Management, Google, Keywords, Marketing, Structure, Updates
This week Google has released a new feature to the AdWords Beta platform, called ‘Responsive Adverts’. This is the first major change to advert style since Expanded adverts were introduced in 2016. The new update allows AdWords users to expand their...
by John Langley | Apr 4, 2017 | Ads, AdWords Management, Bing Ads, Google, Marketing, Structure, Uncategorized, Updates
If you were to believe most digital agencies, then they would say they never lose clients and everybody loves their agency. Yet clients leave and move around more than most agencies would like to admit. So, why do clients leave? From my own experience, one of the main...
by John Langley | Jul 27, 2016 | Ads, Google
If you’ve tried to make a new advert in your AdWords account today – you may have had a surprise! Google’s new expanded text ads that were announced in May have now been set live in the majority of advertisers accounts. The expanded text ads allow...
by John Langley | May 25, 2016 | Ads, AdWords Management, AdWords Predictions, AdWords Product Listing Ads
Yesterday Google announced that some big changes are to take place within Google AdWords. These Google AdWords changes are probably the biggest update since AdWords was first formed and will change the way we all advertise! There are 5 main Google AdWords changes that...
by John Langley | May 16, 2016 | Ads, AdWords Management, AdWords Product Listing Ads, Google Shopping
If you follow my blogs religiously, which is what I think you do (if you don’t then why aren’t you? You don’t like free relevant and important information?) Google has decided to extend the change that they first implemented back in 2015 where anyone...
by John Langley | May 3, 2016 | Ads, Google, Google Shopping
If you’re checking your Merchant Centre today, you might notice a little message like this from Google about GTINs: Don’t panic! Click Convert are here to help! In 2015 Google began requiring Global Trade Item numbers (GTIN’s) for products from a...
