by John Langley | Apr 13, 2016 | Ads, AdWords Management, AdWords Predictions, AdWords Product Listing Ads
It’s been just over one month since Google removed right hand side ads. A lot has happened since and we are looking at what those changes are and how they might have impacted you. But first let’s recapitulate on what Google has changed: Google will from...
by John Langley | Apr 11, 2016 | Ads, Facebook, Facebook Product Ads, Social Media
I have been using Carousel Ads pretty much ever since they were released. When they first came out there was a lot of speculation on how well this would actually perform and how long it would work for. A lot of people were cynical about it but I believed in it from...
by John Langley | Apr 7, 2016 | Business Coaching, Structure
When was the last time you looked at your social media advertising efforts and thought that they aren’t generating any revenue – in effect you’re spending money on something that isn’t getting you anything back? What if I told you that you may...
by John Langley | Apr 4, 2016 | Facebook, Facebook Product Ads
I’m pretty sure everyone out there has had at least one encounter with Facebook re-marketing. You might not have noticed this at the time, but think back to that camera you saw on Facebook, isn’t it the same camera you so happen to have seen on Amazon...
by John Langley | Mar 31, 2016 | Facebook, Facebook Product Ads, Marketing, Social Media
What is a Custom Audience Custom Audiences allow you to categorize people into various groups. The grouping is determined by your requirements and these can be as simple as visitors to your website or a group segmented by their interests, behaviours, income, gender...