by John Langley | Aug 4, 2015 | Ads, Bidding and Budget, Bing Ads, Business Coaching, Keywords, Structure, Updates
In today’s world the terms ‘Search’ and ‘Google’ have become synonymous. Comparatively, Google’s main search engine competitor Bing is seldom taken seriously. Behind the scenes Bing is slowly but surely establishing itself in the search market. Today Bing is...
by John Langley | May 14, 2015 | Ads, Facebook, Facebook Product Ads, Social Media, Structure
It’s been a while and Click Convert has been going through a few changes. We have finally moved and began to settle in to our new bigger offices, as our offices expand so does our business and in line with this so too does our experience and expertise. Change as we...
by John Langley | Jan 27, 2015 | Ads, AdWords Management, Business Coaching, Google, Structure, Uncategorized
Keeping an eye on the news this week has given me more thoughts on how we all deal with our online paid search advertising. So this past week has seen a dramatic crash for the euro due to the Swiss National Bank’s decision to end its three-year policy of capping the...
by John Langley | Dec 19, 2014 | Ads, AdWords Management, Google, Google HQ, Google Shopping, Structure, Updates
So on Monday the 15th December Click Convert’s senior Account Managers, Business Development Manager and I were invited to spend the day at Google’s HQ in Dublin, Ireland for a new business strategy meeting. Seeing a great opportunity to build our relationship further...
by John Langley | Sep 26, 2014 | Ads, AdWords Management, AdWords Predictions, Google, Google Shopping, Keywords, Quality Score, Structure
So the summer has gone and we are now into autumn which means just one thing? Dare I say it but Christmas is coming and the question is are you ready? Many of you will just be back from holiday and are thinking shut up John I don’t want to think about Christmas and...
by John Langley | Jun 26, 2014 | Ads, AdWords Management, Business Coaching, Google, Split Testing, Structure
So our USA office has been open a month now and with some success we are already beginning to build a client base within the first month which comes with a sigh of relief. One thing that has come out of our learning’s of the first month is that the American people are...