by John Langley | Jul 9, 2019 | Business Coaching, Keywords
Nailing your ad copy is a crucial element of creating a Google Ad. Even if you’ve perfected your keywords, negatives and landing page, if your ad copy isn’t up to scratch, you could be limiting your success. When you’re just getting started with Google Ads, it’s easy...
by John Langley | Jul 11, 2017 | AdWords Management, Business Coaching, Marketing
Remember in the final film of the Matrix trilogy, how Neo and Trinity’s ship burst out of the dark smoky clouds into a world of blue skies and sunlight. They see the beauty, the clarity and the calm of the world before gravity pulls them back down into the reality of...
by John Langley | Mar 28, 2017 | AdWords Management, Bing Ads, Business Coaching, Google, Keywords, Updates
So, another week has gone by and we’ve just had our weekly team meeting. I know every business has them, (if you don’t then why not?) but, do you ardently stick to them? Now, I guarantee that at some point each and everyone one of your staff think “Oh no, not another...
by John Langley | Jun 7, 2016 | Business Coaching
So you’ve hit a brick wall with your online marketing and have taken the decision to get some external help. Great News! The question is how do you know who to get this help from? How do you know which is the right marketing agency? How you choose the right...
by John Langley | Jun 1, 2016 | Business Coaching, Marketing
Ask any business owner, director or manager what they need in business and the answer is SALES. After all, if you have sales, you can solve all other business problems. With the UK manufacturing, construction and services slowing and the economic uncertainty over the...
by John Langley | May 12, 2016 | AdWords Management, Business Coaching, Google Shopping, Marketing
It’s been plaguing me for a while and its becoming increasingly more alarming. Why do agencies keep failing their clients? They try to deliver but they fail. Yesterday a call tracking service was pitching for our business – they proudly showed me how it...