by John Langley | Jan 19, 2021 | AdWords Management, Business, Google Shopping
This year I thought I’d let all the prediction ideas for 2021 burst out of the gate and then take a considered view. Let’s consider that outside of Bill Gates no one saw the world of 2020 in advance. Perhaps that is the real prediction for 2021, if Bill says...
by John Langley | Jan 19, 2021 | AdWords Management, Business, Google Shopping
I met up with a former client who sold his business and retired. As we chatted away, thought I’d ask him what lessons he learnt building up his business – his response was the talent of the people around him. We talked about how it’s a daunting task...
by John Langley | Jul 1, 2020 | Ads, AdWords Management, AdWords Predictions, Business, Google
Today we interview Danielle, Google Ads specialist, about the future of Google Automation and its impact on advertising When do you think the move by Google to full automation only will take place? Speaking to our Google representatives, the change is imminent....
by John Langley | Apr 29, 2020 | AdWords Management, Business, Google Shopping
Covid-19 has presented uncertainty for consumers and businesses alike. We have all been impacted by the unprecedented volatility in behavioural changes, financial considerations and most importantly, public safety precautions. Many companies are finding themselves a...
by John Langley | Apr 24, 2020 | AdWords Management, Business, Google Shopping
Hot on the heels of the free Google shopping comes google’s version of the Amazon Buy Box. It seems that Google is attempting to emulate the success of Amazon’s buy box – a feature that has played host to over 82% of sales on the platform! We are...