by John Langley | Jan 27, 2015 | Ads, AdWords Management, Business Coaching, Google, Structure, Uncategorized
Keeping an eye on the news this week has given me more thoughts on how we all deal with our online paid search advertising. So this past week has seen a dramatic crash for the euro due to the Swiss National Bank’s decision to end its three-year policy of capping the...
by John Langley | Jan 7, 2015 | Ads, AdWords Predictions, Business Coaching, Google
So it seems just as quickly as they come the festivities soon go, it doesn’t feel like we have been off work for almost 2 weeks however now were a week into the New Year and its nose to the grindstone time again. We’ve launched a new site in the UK and the US will...
by John Langley | Oct 14, 2014 | AdWords Management, AdWords Predictions, Bidding and Budget, Business Coaching, Google, Google Shopping, Split Testing, Updates
Click Convert has always been proud of the fact that we are industry leaders in the world of Google AdWords Management, Mentoring and Training. However these past few weeks we have been doing some training ourselves. As with all businesses we can’t afford to let the...
by John Langley | Jun 26, 2014 | Ads, AdWords Management, Business Coaching, Google, Split Testing, Structure
So our USA office has been open a month now and with some success we are already beginning to build a client base within the first month which comes with a sigh of relief. One thing that has come out of our learning’s of the first month is that the American people are...
by John Langley | May 14, 2014 | Ads, AdWords Management, Business Coaching, Google, Google Shopping, Keywords, Quality Score, Structure, Updates
“If it isn’t broke then don’t try to fix it” is definitely NOT a mantra that Google works by. So were now a third of the way through the year (time flies when your having fun) and Google has appeared to have taken it easy with their AdWords customers. There have been...
by John Langley | Jan 29, 2014 | Ads, AdWords Product Listing Ads, Business Coaching, Google, Updates
It’s Ok, I’ve had an AdWords review and there’s nothing that can be done, we’re running Product Listing Ads”. What? This standard response has been occurring at an increasing rate over the last few months, when we introduce our AdWords services to companies. It turns...
