OUR BLOG
Marketing insights from our expert team
Google Shopping’s £2.14 Billion Boo Boo
The chickens have come home to roost After years of Google sticking it to you and I as advertisers, the chickens have come home to roost. Google, the private sector taxman of internet retailers who...
The Low Down: Continuing Professional Development
Know it all If at any point, you think you know it all... you're wrong. Say hello to our example: Bob, the Marketing Manager. Bob has been a Marketing Manager for 4 years and knows the ropes well....
Why Can’t I Convert? Website Functionality Test (Free)
Drum roll please... You have a high CTR (click-through rate) and the traffic coming to your website is great quality. So, why aren't you getting any conversions? Drum roll please... it's your...
Promotion Ad Extensions – Google AdWords Alpha
The latest in Search Advertising With AdWords Alpha being rolled out more and more each week, we are beginning to discover all of its new features. As much as we are struggling adjusting to AdWords...
Fools Rush In – AdWords Account Management
Weekend thoughts After watching one of my favourite guilty pleasure films on the weekend (Fools Rush In), the title got me thinking. When it comes to restructures, rebuilds and creating new...
Google AdWords Alpha – 3 Things You Need to Know
What is Google AdWords Alpha? When logging into Google AdWords recently, you may have been chosen as one of the lucky few to try out the brand new Google AdWords Alpha (see Google's write up here)....
SEO, PPC & The Marketing Bar Stool
Thoughts from across the waters Aside from my passion for Marketing (SEO, PPC & Social Media), I love driving. Every year, my friends and I go on a driving trip abroad. This year, our need for...
Changes to Enhanced CPC – What Now?
Upon coming in the office this morning, I opened up AdWords just like any other day. A message appeared, informing me that there had been some changes to the Enhanced CPC bidding strategy....
Is Brexit Really That Bad for Business?
Is all this political unrest really that bad? In the world of business, this is a controversial question I know... but stay with me here. Yet another week in the business passes... Another week has...
Why Do Clients Leave?
If you were to believe most digital agencies, then they would say they never lose clients and everybody loves their agency. Yet clients leave and move around more than most agencies would like to...
Communication is King
So, another week has gone by and we’ve just had our weekly team meeting. I know every business has them, (if you don’t then why not?) but, do you ardently stick to them? Now, I guarantee that at...
Black Friday – Top 10 Marketing Tips
Black Friday has become the shopping event of the year. Last year for many retailers it overtook Christmas and 2016 looks like the year that Black Friday sale revenues over take Christmas. To put it...
Cross Device Activity
The attribution modeling within your Adwords Interface has now been given a makeover to include Cross Device Activity to give marketers more insight into the relationship between mobile, tablet and...
Premier Google Partner status awarded to Click Convert
Click Convert are proud to announce that they have been appointed Premier Google Partner status and join a small group of highly qualified companies. Immediately clients will receive the benefit of...
Expanded Text Ads
If you've tried to make a new advert in your AdWords account today - you may have had a surprise! Google's new expanded text ads that were announced in May have now been set live in the majority of...
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