Videos & Blog
Learn a little bit more about our belief and views on marketing
Check out John’s Youtube channel https://www.youtube.com/@john_langley
Click Convert Acquire New Premises For Expansion
Click Convert Gives School a Bright Future Click Convert has announced plans to save the historic Llanfynydd Primary School from demolition. As part of our expansion plans, Click Convert announce...
Is Chicken Little ruining your business?
I bet you're wondering what on earth I’m talking about when I ask you 'Is Chicken Little ruining your Business?' But hear me out! So as you all know by now I like to read.... a lot. Pretty much all...
How Am I Overspending On Google AdWords?
Are you overspending on AdWords? Good afternoon, It's been a while but id thought id drop you a line or two to bring you up to speed on a couple of things that has been changing at Google recently...
Are Your Customers Hiding in Your Office?
Look around your office. Look under your desk, check the filing cabinets, check the office kitchen... yes you guessed it, there are no customers hiding in your office! They are outside in the real...
AdWords Management – Eat, Sleep and Repeat!
Today’s blog, or rant, is about 'The Myths of Internet Marketing'. In fact, it is equally about business in general as it is about marketing your products or service. We had a new graduate start...
Free Adwords Device Bid Adjustment Calculator
Maximising ROI across multiple devices can be challenging at the best of times. However, effectively balancing bid adjustments can be the solution to delivering world class ROI. Here at Click...
Are You Stuck in the Matrix?
Remember in the final film of the Matrix trilogy, how Neo and Trinity’s ship burst out of the dark smoky clouds into a world of blue skies and sunlight. They see the beauty, the clarity and the calm...
Google Shopping’s £2.14 Billion Boo Boo
The chickens have come home to roost After years of Google sticking it to you and I as advertisers, the chickens have come home to roost. Google, the private sector taxman of internet retailers who...
The Low Down: Continuing Professional Development
Know it all If at any point, you think you know it all... you're wrong. Say hello to our example: Bob, the Marketing Manager. Bob has been a Marketing Manager for 4 years and knows the ropes well....
Why Can’t I Convert? Website Functionality Test (Free)
Drum roll please... You have a high CTR (click-through rate) and the traffic coming to your website is great quality. So, why aren't you getting any conversions? Drum roll please... it's your...
Promotion Ad Extensions – Google AdWords Alpha
The latest in Search Advertising With AdWords Alpha being rolled out more and more each week, we are beginning to discover all of its new features. As much as we are struggling adjusting to AdWords...
Fools Rush In – AdWords Account Management
Weekend thoughts After watching one of my favourite guilty pleasure films on the weekend (Fools Rush In), the title got me thinking. When it comes to restructures, rebuilds and creating new...
Google AdWords Alpha – 3 Things You Need to Know
What is Google AdWords Alpha? When logging into Google AdWords recently, you may have been chosen as one of the lucky few to try out the brand new Google AdWords Alpha (see Google's write up here)....
SEO, PPC & The Marketing Bar Stool
Thoughts from across the waters Aside from my passion for Marketing (SEO, PPC & Social Media), I love driving. Every year, my friends and I go on a driving trip abroad. This year, our need for...
Changes to Enhanced CPC – What Now?
Upon coming in the office this morning, I opened up AdWords just like any other day. A message appeared, informing me that there had been some changes to the Enhanced CPC bidding strategy....
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