Videos & Blog
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How do you optimise your Product Listing Ads?
Since January there has been a large increase in the number of people who have begun to use Google’s Product Listing Ads. We predicted back in 2012 PLA’s would play a major role in online sales in...
Fear or Stupidity, what stops you being an AdWords Success?
Fear or Stupidity? There are many things that annoy me throughout life but what really makes my blood boil from a business point of view are STUPID PEOPLE!!! Controversial I know but really how many...
Top 5 Adwords Infographics – an Adwords Mentor’s Choice
For some time now I’ve been mulling over the idea of creating an info-graphic to illustrate some of the data we see daily. For example we know that 43% of advertisers who take an account review with...
Google Advice is changing AGAIN!
Get ready to pay more on Google AdWords! After Friday’s Google announcement regarding AdWords Enhanced Campaigns, what are enhanced campaigns you may ask? Well, we need to be given the full picture...
The biggest issue facing businesses
The biggest issue facing businesses is the sales conversion funnel and the conversion costs and rates. Nearly all new clients do not know the goal of their website – “It is to make money John” I...
Why is it easier to fail than succeed with AdWords?
I sat down to watch Fifth Gear this week to find Vicky Butler Henderson trying to beat the record for the distance travelled in an hour by car. The record is 142 miles; Vicky and the team chose a...
New Year, New Adwords Strategies? Whats in store for 2013.
So 2012 has come to a close and for some of you that will have come with a great sigh of relief. Last year was a tough year for many of the industries we deal with and unfortunately for some it was...
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