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Marketing insights from our expert team
Small businesses get free $10,000 just for applying for loans in CARES ACT
Let's put politics aside for a few minutes and look at how your business can survive CoVid-19. Whilst our health care workers are fighting for the country and its people, it's vital too that...
You will not go quietly into the night – You will win
How long is that pot of money going to last? I know the instinct is to cut fast, so hard that you’d make Gordon Geekco from the movie Wall Street look like a wimpy kid. Will this strategy work? No....
What do you have planned for 2020?
So we’re now a couple of weeks into 2020 and every year, we here in digital marketing make grand predictions for the year ahead. But I am always amazed at how many marketing experts don’t really see...
Are you really speaking to Google?
We’re called by Google daily, and I bet you’ve had a call or two from them too. Yet, we have become suspicious about the quality of the advice given by our Google Strategists recently. We’re Google...
Bidding Strategies on Shopping
If you want to succeed online, Google shopping is going to be pivotal to your success. Google Shopping is a great way of advertising products on Google, whether you have 10 or 1000 products. It's...
Are you using the right bidding strategies?
So, you want to use Google Ads bidding strategies to boost your sales and save you time. You’ve probably heard of the term automation, but are you aware of all the automated bidding strategies...
Are you losing sales on Safari? You’re not alone.
If you’ve found that your Google Analytics and Google Ads have seen a decline in sales, here’s one thing to consider... When Apple rolled out IOS 12 last summer, they also released a browser update....
Copywriting Secrets
Nailing your ad copy is a crucial element of creating a Google Ad. Even if you’ve perfected your keywords, negatives and landing page, if your ad copy isn’t up to scratch, you could be limiting your...
Google Ads Keyword Hacks to Lower Costs and Increase Sales
Too often, Google advertisers are so keen to adopt a new hack or strategy that they forget the basics. Having reviewed thousands of accounts, we know that you cannot jump in with bid management or...
The Positive Effects of Negative Keywords
Improving the quality of search traffic In Google Ads, the quality of traffic always outweighs the quantity. Generating high volumes of traffic and a high click-through-rate will cost, regardless of...
PPC Agency Not Performing?
Top 6 Google Ads Review Tips - The Simple Way to Check on Your Agency ‘Google Ads just doesn’t work,’ - it’s a common complaint we hear before clients join us, but Google Ads does work. Google Ads...
Common Sense Marketing
After what seems like years, I’ve made the decision to focus on our own marketing again here at Click Convert. We have been so focused on achieving results and on-boarding new customers that I...
Insights from the First Week in a PPC Agency
On Monday, I began my first week at Click Convert. My role within the team is to create and update content. The team here really are experts in what they do, and they’re keen to share their...
Introducing The New Incentive-Packed Google CSS Partner Programme
Sorry it's been a couple of weeks since I last touched base. If you’ve been following my other posts, you’ll remember that I’ve been working tirelessly with the team to re-position Click Convert as...
Top 10 Adwords Machine Learning Tips
Machine learning is the hot word on everyone’s lips. Artificial intelligence is something that’s been spoken about in science fiction folklore for years - and we’re finally coming to a point where...
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