About - Click Convert Marketing

THE DIGITAL MARKETING EXPERTS

WHY WE’RE DIFFERENT

Most agencies will tell you they’re the fastest growing, the biggest, or the best. We won’t.

What we will tell you is this:

Our team has helped businesses in the UK and US generate over $1.5 billion in revenue.

We’ve done it by fixing the three biggest problems business owners face with Google Ads — wasted spend, lack of sales and clarity.

We’re one of the UK’s larger dedicated Pay-Per-Click teams. We live and breathe Google, Bing, and Social Ads. Yes, we’ve got SEO and web design specialists too — but at our core, we’re a Google Ads agency first and foremost.

Our difference? No hype. No jargon. Just clear strategies that win you more customers at the right cost. We arm you with the knowledge to make smart, confident business decisions — not leave you in the dark.

We believe in collaboration: you’re the expert in your business, we’re the experts in paid search. Together, that’s where results happen.

WE’RE AWARD WINNING

We didn’t exactly set out to win awards — in fact, the day we did, I should have probably booked a haircut. Winning “Best Business Over 10 Employees” with awful hair? That’s a first-world problem if ever there was one.

But bad hair aside, we’re online advertising specialists with almost a decade of experience. We’ve helped thousands of business owners, marketing managers, and CEOs grow their businesses — and while recognition is nice, results are what really matter.

Honest from the Start

At Click Convert, we’ve always believed in honesty — with ourselves and with our clients. You won’t hear us claiming to be the fastest-growing agency or making the kind of bold promises nobody believes. Too many agencies start relationships with clients on those lines — and let’s be blunt, that’s starting on a lie. Worse still, it’s often self-deception. And how can you build trust on that?

We’d rather tell it as it is: we’re not the flashiest, but we’re damn good at what we do.

Who We Are Today

Today, Click Convert is a leading agency in ecommerce and lead generation Google Ads. We’re now a team of over 30 working from offices in the UK and California, and since 2010, we’ve created $1.5 billion in sales. We’re pioneers in paid search, but the premise of Click Convert developed from humble beginnings.

Where It All Began

Click Convert was founded out of a passion for marketing, technology, business — and, perhaps unexpectedly, driving adventures. I’ve always had an unusual skill set: a programmer’s brain and a marketer’s heart. Back in the early 2000s, that crossover fueled the internet boom. Today, it’s rare again — but it’s this blend that became the DNA of Click Convert.

Our story started in 2010, when we cut the costs of our promotional gifts business by 60% overnight with a breakthrough in Google Ads. That discovery sparked both excitement and anger: excitement at what was possible, and anger that the agencies we’d hired before us hadn’t known how. Out of that moment, Click Convert was born — not as a conventional agency, but as the counter to agencies. We understood why so many businesses didn’t trust them, and we set out to be different.

Why We’re Different

In the world of marketing, there are too many “me too” agencies. Agencies whose role is to create communication with a point of difference — a hook, a connection that leads to a sale — but who, more often than not, have no understanding of how to do it for themselves.

The answer is simple: your agency, your culture, your story is the point of difference. Only you can be you. That’s what drives us at Click Convert, and it’s why our clients trust us.

Clients and People First

Our clients love working with us not just because we deliver, but because they know we invest in our people. They understand that great service means supporting the ambitions of our team — to buy their own home, travel and build great lives of their own. That’s why they’re happy to pay fairly for the world-class work we deliver.

From humble beginnings to shaping Wrexham and Chester into the Pay Per Click capital of the UK, our mission is clear:

For clients: help them win their fair share of the market with integrity and expertise.
For staff: create a place full of energy, opportunity, and belonging.

Our Culture: A Driving Tour

Our culture isn’t built on parties or rigid hierarchies. It’s more akin to a driving tour — purposeful, exciting, and full of unexpected discoveries.

On a tour, the destination is known — just like your business goals. But the real magic isn’t in the arrival, it’s in the road that gets you there. It’s the thrill of new routes, the excitement of seeing what’s around the next bend, and the shared experience of travelling together.

There are the discoveries along the way — new technologies, smarter strategies, fresh ideas. There’s the laughter and the friendships that come from hours spent together on the same road. There are the moments when something goes wrong — the satnav sends you off course — and everyone pulls together to get moving again, but we deal in conversion tracking to data feeds.

That’s Click Convert. A culture built on curiosity, camaraderie, and the shared adventure of the road — where every client journey is one worth taking together.

That’s Click Convert.

Every client relationship feels like a new tour. Sometimes it’s celebrating with a US client proudly showing off their latest achievement. Sometimes it’s simply listening as a client faces health struggles. We share the highs and the lows together — like the heartbreaking loss of our teammate Dave to cancer, who still shines through the light he brought to our clients and our team.

Our journey with clients isn’t just about hitting numbers; it’s about what we uncover along the road. New technologies, fresh strategies, unexpected opportunities. We’re passionate, we’re curious, and we’re in it together.

What We Are Now

The world has changed — and so have we. The cost of living has risen for everyone. Many of our clients run warehouses and factories, employing hard-working teams whose day-to-day lives look very different from those of marketers. And that matters to us.

We acknowledge that working in marketing is a privilege. That’s why we don’t believe it’s acceptable for agency staff, funded by clients, to spend workdays hiking mountains, staging riverside runs, or curating an image of being a “cool agency.” In today’s world, with so many people facing real financial pressures, that kind of flaunting feels out of touch.

Yes, we celebrate as a team — end-of-month pizzas, a few drinks, sharing wins, lessons, and company plans. It’s a luxury, and we treat it as one. But we keep our feet on the ground.

Agencies have a duty to respect the people who ultimately fund their work — their clients — and to understand the challenges those businesses and their employees face. Our culture isn’t about image. It’s about substance, results, and building long-term relationships rooted in trust.

Today and Beyond

Today, Click Convert is more than a Google Ads agency. We’re one of the UK’s larger PPC teams, but our heart is still in discovery. Our team thrives in a fun, semi-rural setting, delivering exceptional results before heading over to the Cross Keys for a pint on a Friday.

Because in the end, success isn’t just arriving at the destination.
It’s the drive, the discoveries, and the people you share the road with.

GOOGLE PREMIER PARTNERS

We’re proud to be Google Premier Partners. Our experts are certified by Google, with proven abilities to manage ad spend, grow businesses and deliver tangible results.

OUR VALUES

It’s important to us to help others and we love to support good causes. Our UK office is based near to the Clwyd Special Riding Centre, a facility which provides equine experiences to individuals with complex needs. We’ve seen first-hand the fantastic work that the centre does.

Click Convert is proud to provide ongoing support to the centre.